Other projects
A few projects that have, over the years, kept the wolf from the door.
Interactive, SEO-ready web copy for events agency One Point Five, as part of a wider branding project. Check it out here.
Autumn is a lovely time of year. Browning leaves jangle on trees like excitable bells, pumpkins pop back up on seasonal restaurant menus, and Puma switches from Spring Summer capsule to its Autumn Winter counterpart. Puma asked me to help out with some straplines for web, email, and window displays to celebrate.
Megalomania is the cautionary tale of a young woman desperate to escape the control of her crazed mother. Her silent prayers are answered with a convenient advertisement for a dancing marathon competition. Starring Christopher Biggins (?!). Coming soon.
Worked with the team at Archetype to help sculpt a new verbal identity for B2B healthcare giant FinThrive. Their thing? Silky smooth, end-to-end automated software for healthcare revenue management in the US. You know, the effortless type that takes all the stress out of chasing payments and payees. The tone of voice is bound to secrecy, but feel free to enjoy the brand film instead.
What one thing do you need on your ‘ollibobs? The Platinum travel credit card from Barclaycard.
Sports influencer agency 9024 hooked me in to work on their personal brand, alongside design director Tola Alade. We developed a new identity, guidelines, a tone of voice document and updated their website.
This bunch do what’s known as ‘real life lending’. Essentially, they ‘find mortgages for square pegs, the self-employed and the downright different’. They launched a Help To Buy product and needed a web page, social assets and emails to help sell it into the brokers of this world.
The Crowd is a climate change charity, designed to give us — the people of the world — simple, straightforward advice on how to tackle global warming. My role? General farm hand, writing SEO-friendly blog posts and web copy. All here.
In the face of a climate breakdown, Green New Deal is fighting for our government to develop a game-changing plan for health, jobs and climate action. I wrote a series of paid social posts, using real-life case studies and interviews, to get people on board. (More available on request.)
Researched and wrote a number of SEO-ready articles for the good people at Reboxed. They’re on a mission to rehome 100 million smartphones by 2030, some challenge. Wrap your peepers around their blog, here.
SEO-ready web copy for West London hotel, The Columbia. Full site here.
Catering titans Compass Group needed an identity for one of their seasonal pop ups… Spanish. I worked alongside illustrator Caro Gates on Mas Y Mas. Translating as ‘more and more’, flowing watercolours represent the slow, passionate preparation that goes into every Spanish ingredient and dish. A celebration of heritage and sun-kissed scran.
London PR company MSL needed a brand for a new employee training programme. I worked alongside James Burbidge (designer) to bring it to life with words and pictures. The driving force behind the idea was toolbox: giving you the skills you need to succeed.
Every year, tens of thousands gather from London’s LGBTQ+ community and beyond to celebrate diversity in all its forms. I contributed to Pride in London’s website in the run up to their 2019 edition. All here.
Proud doesn’t cut it. I helped write the script for a very close friend for a very important fundraising video. Yep, Team Sons of the Pacific (AKA friend Louis) needed 25,000 clams ahead of their Great Pacific Race. And they got it. And now he’s in the Guinness World Record books. Job done.
A series of print adverts for the Bank of Scotland, who were on the lookout for talent for their branches. (More on request.)
